# Add Funnuel Monitoring Alarm

## **Introduction**

The Funnel Monitoring Alarm is a new alarm added to Tag Manager that provides real-time alerts for specific notifications within your funnels.

## Procedure

**Follow these steps to set up and configure the alarm:**

Navigate to **Tag Manager** > **Alarms**.

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**Step 1:** Click the **Add Alarm** dropdown and select **Add Funnel Monitoring Alarm**.

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**Step 2:** Under the **Info** section, the **Name** and **Description** fields are available. In the **Name** field, enter a descriptive name for your Funnel Monitoring Alarm, and in the **Description** field, provide additional details to clarify the purpose or scope of the alarm.

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**Step 3:** Under **Funnel Monitoring Type,** in the **Select Funnel Monitoring Type** dropdown, two options are available:

· Conversion and

· Occurrence

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**Step 3.1:** Click **Conversion**.

**Conversion:** This option tracks the percentage of users who progress from adding products to their cart to completing a purchase. For example, if a user visits the website, adds products to the cart but does not complete the purchase, the website owner can use this alarm to monitor the conversion rate. The alarm provides a clear percentage, helping the owner understand how many users are converting from **Add to Cart** to **Purchase**.

**Step 3.1.1:** In the **Event Name** section, provide a clear and descriptive name for the event you want to monitor. Click **Add Event**.

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**Step 3.1.2:** Under the **Check Type** dropdown, the following options are available:

· LESS\_THAN

**·** GREATER\_THAN

**·** LESS\_THAN\_EQUAL\_TO, and

**·** GREATER\_THAN\_EQUAL\_T&#x4F;**.**

For example, if you specify **60%** in the **Value** section and select **LESS\_THAN** from the dropdown, a notification will be sent if the monitored percentage falls below 60%. Similarly:

· **GREATER\_THAN** will send a notification if the percentage exceeds 60%.

· **LESS\_THAN\_EQUAL\_TO** will trigger a notification if the percentage is 60% or lower.

· **GREATER\_THAN\_EQUAL\_TO** will send a notification if the percentage is 60% or higher.

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**Step 3.2**: Click **Occurrence**.

**Step 3.2.1**: In the **Event Name** section, provide a clear and descriptive name for the event you want to monitor.

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**Step 3.2.2**: Under the **Select Threshold Type** dropdown, the following options are available:

* LESS\_THAN
* GREATER\_THAN
* LESS\_THAN\_EQUAL\_TO
* GREATER\_THAN\_EQUAL\_TO

In the **Value** section, specify the numeric threshold you want to monitor. For example, if you select **LESS\_THAN** and enter a value of **50**, the alarm will trigger when the monitored percentage falls below 50%. Similarly:

· Selecting **GREATER\_THAN** will trigger the alarm when the value exceeds the specified threshold.

· **LESS\_THAN\_EQUAL\_TO** will activate the alarm when the value is equal to or less than the threshold.

· **GREATER\_THAN\_EQUAL\_TO** will trigger the alarm when the value is equal to or greater than the threshold.

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**Step 4:** Time Window.

Choose how sensitive you want your alarm to be by configuring the time window settings.

Under the **Unit** dropdown, the following options are available:

* HOUR
* DAY
* WEEK
* MONTH

In the **Value** field, specify a numeric value that corresponds to your selected unit. For example:

· If you enter **2** in the **Value** field and select **HOUR** from the dropdown, the alarm will monitor events within a 2-hour time window.

· Similarly, choosing **DAY** with a value of 1 will set the alarm to monitor events within a 1-day period.

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**Step 5:** Destinations.

Under the **Notification Groups** dropdown, you can select the groups that should receive the notification. By choosing a specific group, all members of that group will be alerted when the alarm is triggered.

Under **Email IDs**, if you want to send the notification to a specific email address in addition to the selected groups, you can enter the email address here. This allows you to add a new user or ensure that a particular individual receives the notification directly.

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