# Insights Dashboard Screen

## Introduction

The **Insights Dashboard** is a predefined dashboard.

## Dashboard – Overview Widget

<figure><img src="/files/lHE1xojUtqxoWc3sZUYX" alt=""><figcaption></figcaption></figure>

All widgets display data for the selected time period.

| Dashboard Screen                | Description                                                                         |
| ------------------------------- | ----------------------------------------------------------------------------------- |
| Total Conversions               | Displays the total number of conversions                                            |
| No. of Conversion               | Displays the total count of conversion events recorded                              |
| Average Conversion              | Displays the average conversion value for the selected period                       |
| Total Users                     | Displays the total number of users who accessed                                     |
| First Visits by Users           | Displays the number of first-time visits by both registered and unregistered users. |
| First Visits by Anonymous       | Displays the number of first-time visits by anonymous users                         |
| Returning Anonymous             | Displays the number of returning anonymous users                                    |
| First Visits by Logged-in Users | Displays the number of first-time visits by logged-in users                         |
| Returning Known Users           | Displays the number of returning registered users                                   |

Click the **Refresh** button to refresh all the widgets on the dashboard.

<figure><img src="/files/aLbbWumubTH36mvDAvUf" alt=""><figcaption></figcaption></figure>

When you hover over a widget, the following options are displayed.

**As of \<date and time>** – Shows the date and time when the widget data was last updated.

**Refresh icon** – Refreshes only the selected widget and loads the latest data.

<figure><img src="/files/ZB1iiqRKZJ31b2VA41er" alt=""><figcaption></figcaption></figure>

## Trend indicator

This indicator shows the percentage change in the widget value compared to the previous period.

A **red downward arrow with a percentage** indicates that the value has **decreased** compared to the previous date range.

<figure><img src="/files/WmRxlrCtKSyvc33VYykO" alt=""><figcaption></figcaption></figure>

A **green upward arrow** (if shown) indicates that the value has **increased** compared to the previous date range.

<figure><img src="/files/fOBfjtky8fdvW1B1MCfL" alt=""><figcaption></figcaption></figure>

## Date and Time Range

Use the Date and Time Range filter to select the period for which the widget data is displayed.

<figure><img src="/files/AUVh829LBtrSbKhwPkHK" alt=""><figcaption></figcaption></figure>

Note: By default, the Dashboard is set to display the data for the last 7 days.&#x20;

Displays the currently selected start and end dates. At the moment, the dashboard is set to display data for the last seven days.

<figure><img src="/files/wK74hCYhmJ2yywByCABs" alt=""><figcaption></figcaption></figure>

Click the drop-down to select a predefined date range, such as Today, Yesterday, Last 7 Days, This Month, or Previous Month. By default, *Last 7 Days* is selected.

<figure><img src="/files/0ix1dxyj4CWFrljirR7E" alt=""><figcaption></figcaption></figure>

You can use the slider to select the time range, and the selected time is displayed next to it.

<figure><img src="/files/XdTTGj4qj5uqAHyecbex" alt=""><figcaption></figcaption></figure>

Select the start and end dates directly from the calendar.

<figure><img src="/files/5eLwM7gkUgd82baycwUA" alt=""><figcaption></figcaption></figure>

Use the left and right arrows to move between months.

<figure><img src="/files/RtNxAe7QA1dKZaml35fY" alt=""><figcaption></figcaption></figure>

Click ***Apply*** to apply the selected date and time range.

<figure><img src="/files/6i33d7Y66Bk2tpNiaAww" alt=""><figcaption></figcaption></figure>

Click *Cancel* to discard your changes and close the filter.

<figure><img src="/files/xKO2vVLfWckbJGnefNC9" alt=""><figcaption></figcaption></figure>

### Top 10 Sales Campaigns Widget

**Campaign ID**: Displays the unique identifier of the sales campaign.

**No. of Conversations**: Displays the total number of conversations associated with the campaign.

**Total Conversion Value** shows the total value generated from the campaign.

<figure><img src="/files/HHTJ5H32iyiUVAPocbJl" alt=""><figcaption></figcaption></figure>

The text Showing **1 to 10 of 127** indicates the range of records currently displayed and the total number of available records.

The page numbers allow users to directly navigate to a specific page.

The Previous and Next icons allow users to move to the previous or next page.

The First and Last icons allow users to jump to the first or last page of the results.

<figure><img src="/files/i31Fk8jjAoUEyPm0SvTB" alt=""><figcaption></figcaption></figure>

When you hover over, the following options are available:

**As of (time)** – Displays the date and time when the widget data was last updated.

**Export to CSV** – Downloads the widget data in CSV format.

**Refresh widget** – Refreshes the widget to load the latest data.

<figure><img src="/files/gUKd0cDeyE4DorKZ4sUz" alt=""><figcaption></figcaption></figure>

### Top Sales Campaign Referrers Widget

**Campaign Referrer Domain**: Displays the domain from which the campaign traffic originated.

**No. of Conversations**: Displays the total number of conversations generated from the referrer.

**Total Conversion Value**: Displays the total value of conversions generated from the referrer.

<figure><img src="/files/frxuPIombIC3VGEbYJ2f" alt=""><figcaption></figcaption></figure>

The text Showing **11 to 20 of 23** indicates the range of records currently displayed and the total number of available records.

The page numbers allow users to directly navigate to a specific page.

The Previous and Next icons allow users to move to the previous or next page.

The First and Last icons allow users to jump to the first or last page of the results.

<figure><img src="/files/JYI7q83GLG0Ipp3ewssO" alt=""><figcaption></figcaption></figure>

When you hover over, the following options are available:

**As of (time)** – Displays the date and time when the widget data was last updated.

**Export to CSV** – Downloads the widget data in CSV format.

**Refresh widget** – Refreshes the widget to load the latest data.

<figure><img src="/files/AtRUv4YJrzYBC71Dinkr" alt=""><figcaption></figcaption></figure>

### Ingest Labs CRM Comparison Widget

**Conversion Date**: Displays the date on which the conversion occurred.

**Data Source**: Displays the source system from which the CRM data is obtained.

**Sales Channel**: Displays the sales channel associated with the conversion.

<figure><img src="/files/DqgSH5TNJV5Otoax11ZL" alt=""><figcaption></figcaption></figure>

The text Showing **11 to 20 of 24** indicates the range of records currently displayed and the total number of available records.

The page numbers allow users to directly navigate to a specific page.

The Previous and Next icons allow users to move to the previous or next page.

The First and Last icons allow users to jump to the first or last page of the results.

<figure><img src="/files/FX1gXcoM1ZBYOZfAXEvp" alt=""><figcaption></figcaption></figure>

When you hover over, the following options are available:

**As of (time)** – Displays the date and time when the widget data was last updated.

**Export to CSV** – Downloads the widget data in CSV format.

**Refresh widget** – Refreshes the widget to load the latest data.

<figure><img src="/files/gSDI6P6eJbGLJIOV2YKx" alt=""><figcaption></figcaption></figure>

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